MPG BRAND IDENTITY
THE COLOURS
Extreme care has been taken to arrive at the final colours of the identity. The colours work on two levels. At one level, they represent the Group and the two sectors. The Group, represented by Green, has been a champion of new ventures and greenfield sectors, always open to enter a potentially prosperous segment. Green represents this progressive spirit of the Group. On either side of the Green are Brown, representing the bright and animated real estate sector, and Purple symbolizing the plush luxury and cordiality of the hospitality industry.

At another, macro level, the three colours stand for the larger picture. Brown, closer to the ground, depicts the Earth on which everything stands and thrives, including structures that comprise Real Estate and Hospitality entities. Green is an obvious reference to Nature, reflecting a commitment to the environment as much as a freshness in thinking. Purple is the colour of a vibrant future, tempered with the enthusiasm of the youth.
All put together, the MPG Hotels and Infrastructure Ventures identity faithfully shines as an offshoot of a Group that is the new benchmark in aggression and agility, entrepreneurship and engagement.
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